Expero creates user experience
solutions for software products and websites. Ford, TiVo,
CyberTrader/Charles Schwab, Intel and others have come
to us for our expertise in usability, user interface
design, implementation and user experience training.
Our work is on target with end-user needs
and has measurable effects on the bottom line.
Unlike traditional design and usability firms, which
have a single point of expertise and focus on a portion
of the user experience problem, Expero provides a user
experience solution. We have a great deal of expertise
in gathering data, defining requirements and metrics,
translating user data into designs, prototyping, developing
content, usability testing, and implementing user interfaces.
Many vendors provide usability testing without design
expertise to inform their recommendations. Many design
firms provide screens that look good but are not usable.
Through our experience as product managers, designers,
user research and usability experts, writers and developers,
we provide a tailored solution to help our customers
achieve their business goals.
Expero is out to change the way that companies approach
the user experience of their software products and websites.
Expero was founded to address two fundamental issues:
- Companies need help to improve the entire user experience
of their software products
and websites.
That means not only making screens look good,
but also solving business problems such as increasing
revenue and decreasing support costs.
- Companies
need help measuring the effects of the investments
they make in the user experience.
Money
and time are invested, yet quantifying
these can be difficult. Many companies overlook the
user experience
and the direct impact it has on the bottom
line.
Some of the business problems we solve:
- increasing revenue
- decreasing support costs
- increasing lead conversion
- improving user adoption
- improving customer satisfaction
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- decreasing attrition
- decreasing errors
- improving efficiency
- communicating vision for a new product
or website
- enhancing credibility and professionalism
of a company.
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